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Salesforce Media Cloud Consultant Sample Questions:

1. A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. The Sales Representatives can sell digital, TV, radio, print, and event ads to their customers in a single media plan.
Which two media types are available for planning out-of-the-box with Media Cloud?
Choose 2 answers

A) Linear
B) Event
C) Digital
D) Print

2. Which two objects should a consultant ensure the user has write access to, for the seller to create media plans for digital products using the Advertising Sales Management (ASM) Create Media Plan omniScript?

A) media content title
B) quotes
C) ad quote line
D) order

3. Which two actions take place, when an insertion order is created and submitted in media cloud advertising sales management (ASM)?

A) a flow is initiated for asset creation and billing
B) order is submitted to B2B commerce Order Management
C) the orchestration plan is created and can be viewed
D) order is submitted to industries order management

4. A consultant is asked to help design a solution which could aid a company is expanding their reach into the small and medium business segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the sales team. What should the consultant do in the design to allow for advertisers/Agency to self-service their media plans?

A) set up web-to-lead and have the advertiser/agency submit their media plan through a website so the sales team can later take ownership of the record and follow up to finalize the media plan.
B) build an experience cloud with the customer service template for the advertiser to navigate the product catalog and configure the products in the site
C) leverage the advertising sales management self-care feature so that approved advertiser/agency can access an experience cloud portal where they can create and track their media plans
D) set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail

5. A large media company is using salesforce industries to model digital advertising products. These products have a common set of characteristics. Which pair of media cloud items would a product manager use to most efficiently create the products for the sales users to sell?

A) clone an existing ad product and assign attributes
B) use an object type and assign attributes
C) use a product family for those products
D) use a standalone product and add attributes

Solutions: