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Salesforce Certified B2C Solution Architect Sample Questions:

1. Northern Trail Outfitters (NTO) operates its website on B2C Commerce. NTO recently decided to update its Customer Service from a bespoke solution to Service Cloud.
NTO currently has around two million customer records in its B2C Commerce database that need to be migrated into Service Cloud.
What should a Solution Architect recommend to export all the customer data from B2C Commerce and import into Service Cloud without additional development7

A) Export the data using Business Manager, and import it into Salesforce using Data Loader.
B) Export the data using Business Manager, and import it into Salesforce using the Data Import Wizard.
C) Export the data using B2C Commerce APIs, and import it into Salesforce using Data Loader.
D) Export the data using B2C Commerce APIs, and import it into Salesforce using Data Import Wizard.

2. A company uses a Salesforce solution to sell one-off products and subscription-based products to its customers. However, the company wants to let customers save their payment details when buying products online using credit cards, in order to facilitate a one-click ordering mechanism as well as an automatic payment for subscription-based item renewals.
What should a Solution Architect recommend to store payment information while still maintaining security and compliance?

A) Hash and store the payment card details.
B) Store raw payment card details on the customer's profile.
C) Store Base64 encoded payment card details.
D) Store a tokenized value for the payment card.

3. Northern Trail Outfitters (NTO) wants to unify customer data with a single identity for each customer across their ecommerce sites and their communities. Communities are treated as an identity provider (IDP) for commerce. The communities also allow self-service support for products via knowledge articles and crowd- sourced Knowledge and Chatter.
For which customer data should Experience Cloud be the system of record?

A) Wishlist
B) Address book
C) Authentication credentials
D) Payment information

4. A company is struggling to grow sales in a difficult retail climate and has tasked the Marketing team with improving their lead generation metrics. They have an existing database of customers going back five years, but there are many duplicates, the data is not extensive, and is often outdated. This could mean the potential customer base is limited. They already use Marketing Cloud Journeys extensively and their management team is open to considering additional investments if they believe it can make a difference.
Which three actions should a Solution Architect take to help meet their need for improving lead generation metrics?
Choose 3 answers

A) Use analytics tools such as Datorama to help improve accountability on campaign spend for digital advertising and marketing campaigns
B) Implement Audience Studio and integrate it with Marketing Cloud to bridge the divide between the known and the unknown customer
C) Run a proof-of-concept of Customer 360 Data Manager to build unified customer identities, improving the ability to provide relevant personalization
D) Implement Lead Queues in Sales Cloud to ensure that the Telesales teams are calling customers more efficiently
E) Implement a mobile app so that customers can more easily purchase products to drive higher sales

5. A company is planning a promotion during the holiday season and will include retail stores as an inventory source exposed only on their commerce storefront. However, they are concerned about the risk of overselling due to a heavily marketed pre-holiday product launch.
In which three ways should a Solution Architect define an architectural solution to both mitigate the risk of overselling and allow for a positive customer service experience in the event inventory falls short?
Choose 3 answers

A) Call real-time inventory services directly throughout the product grid and checkout experience to ensure accurate inventory count for every available SKU is displayed to the shopper.
B) Use Service Cloud to text all registered customers when any product comes back in stock.
C) Use Order Management capabilities to support the redirection of orders placed to warehouses or stores showing Inventory for all, or most, of the SKU-level products in the order.
D) Call real-time inventory services on product and cart pages to confirm that inventory has not changed.
E) Use both B2C Commerce and Marketing Cloud to offer email notifications for products that are back in stock.

Solutions: